Tennis Star Naomi Osaka Says She Will Start Her Own Sports Agency: NPR

Naomi Osaka of Japan returns the ball against Sara Sorribes Tormo of Spain during their match at the Mutua Madrid Open tennis tournament in Madrid, Spain, May 1, 2022.

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Naomi Osaka of Japan returns the ball against Sara Sorribes Tormo of Spain during their match at the Mutua Madrid Open tennis tournament in Madrid, Spain, May 1, 2022.

Manu Fernandez/AP

24-year-old tennis star Naomi Osaka is starting her own sports agency after six years with IMG, according to Sportico.

Osaka partners with his agent, Stuart Duguid, in the venture, named Evolve. Each will hold stakes in the company, said Sporticowho first announced the news on Wednesday.

“I’ve spent my career doing things my way, even when people told me it wasn’t what was expected or what was traditional, Evolve is the natural next step in my career as an athlete and a businesswoman,” Osaka told Sportico.

Osaka, the highest paid female athlete in the world, has grown in importance after beating Serena Williams in the final of the US Open in 2018. The following year, she reigned victorious at the Australian Open. She then won the US Open in 2020 and picked up a second victory at the Australian Open in 2021.

In 2021, many athletes rallied around Osaka after she spoke out about mental health. That year, she said she would not attend a press conference, citing the mental toll that he can take athletes – a decision that ultimately cost him a $15,000 fine. She then retired from Roland-Garros.



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